Mashup
VS. SIMPLE INTEGRATION
A mashup … uses and combines data, and / or processes from two or more sources to create new services. It implies easy, fast convergence of data sources to produce enriched results that were not necessarily the original reason for producing the raw source data.
–Wikipedia
Mashups:
- Intelligently converge multiple services and data sources.
- Converge internal and external sources of information and processes.
- Make disparate services talk to each other.
- Include logical constructs like conditions and loops.
- Include advanced business functionality using JavaScript.
- Leverage out-of-the-box connectors for leading ERPs, databases, CRMs, web services, etc.
